Generation Like

Generation Like

Generation Like

Are kids using social media or is social media using kids?

Release date : 2014-02-18

Production country :
United States of America

Production company :

Durasi : 54 Min.

Popularity : 0

7.00

Total Vote : 4

Thanks to social media, teens are able to directly interact with their culture - celebrities, movies, brands - in ways never before possible. But is that real empowerment? Or do marketers hold the upper hand? Douglas Rushkoff explores how the teen quest for identity has migrated to the web – and exposes the game of cat-and-mouse that corporations are playing with them.